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Marketing Strategy and Coordination

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Contact Us

Karen Dorado
Director of Special Programs
UMC Strategic Events
Email: StrategicEvents@UTRGV.edu
Phone: (956) 665-7305
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Strategic Events

Strategic Events

UMC Strategic Events (SE) designs and implements university events that enhance the university brand and broaden institutional impact. Taking a holistic approach to planning and synergistically bringing together university partners, UMC SE strategically plans university-wide events, from the event logistics in accordance with university policy, to the marketing strategy in alignment with the event's desired goals. UMC SE serves on the Events Committee, a cross-divisional committee and resource to UTRGV students, faculty, and staff that guides event planning at UTRGV.

Services

  • Event planning guidance (programming, logistics, catering, facilities, police service, etc.)
  • Marketing strategy to brand UTRGV events

Click the button below to access a web-based checklist of event resources.

Events Committee Webpage

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