Marketing and Creative Technology

Start Date: Available Year-Round
Location: Online
Program Modality: Online Self-Paced

Artificial Intelligence for Marketing Professionals explores how artificial intelligence (AI) has become instrumental and ubiquitous in the field of marketing. Participants will learn the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles.

Start Date: Closed
Location: Online
Program Modality: Online (Instructor Led via Zoom)

In this course you will learn how to use content marketing to create and distribute valuable, relevant, and consistent content to attract and retain your audience or customers.

Start Date: Available Year-Round
Location: Online
Program Modality: Online Self-Paced

This certificate program will first help you become re-acquainted with your own stores of creativity and innovation.

Start Date: Closed
Location: Edinburg
Format: Hybrid (In-person and Zoom meetings)

This course will help you gain the knowledge and skills required to successfully execute effective digital marketing campaigns.

Start Date: Closed
Location: Edinburg
Program Modality: In-Person

Whether you're interested in lead generation, social influence, or creative marketing, this program will improve your social media skills for the long run.

Start Date: Closed
Location: Edinburg
Program Modality: In-Person

By signing up for the class you will learn how to quickly put together a script, storyboard and shot list.

Start Date: Closed
Location: Edinburg
Program Modality: In-Person

This course will help you develop an understanding of web analytics, search engine optimization, and web usability.

Start Date: Closed
Location: Edinburg
Format: Hybrid (In-person and Zoom meetings)

This hybrid certificate program introduces participants to essential web design concepts.

Start Date: Closed
Location: Edinburg
Format: Hybrid (In-person and Zoom meetings)

The design thinking approach can be an effective tool for organizations looking for practical and creative ways to solve problems.

Start Date: Spring 2025
Location: McAllen
Program Modality: In-Person

Through this program. you will gain a deep understanding of the complexities involved in creating successful events from conceptualization to execution, and you will be equipped with the knowledge and tools of the internationally recognized #EventCanvas Methodology.

Start Date: Closed
Location: Edinburg
Format: Hybrid (In-person and Zoom meetings)