Edinburg Course Information
3 | CEUs: 0.3
Credits:
- 0.3IACET CEUs
- 3HRCI Credits
- 3SHRM PDCs
- 3ATD CI Credits
3 hours
Access Time:
90 Days
Program Modality:
Online Self-Paced
Location:
Online
Cost:
$ 145
Notes:
Brownsville Course Information
Wednesdays
Dates:
TBA
Times:
TBA
Duration:
12 hrs
Format:
In-Class
Location:
Brownsville Campus
Instructor:
Mr. Marco Garza
Cost:
$ 199
AI for Marketing Professionals
Artificial Intelligence for Marketing Professionals explores how artificial intelligence (AI) has become instrumental and ubiquitous in the field of marketing. Participants will learn the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles.
Marketing professionals will learn the impact of AI systems and tools on the workplace and how to leverage these tools to perform marketing tasks such as:
- persona development
- search engine optimization (SEO)
- content generation and personalization
The course also delves into the benefits, challenges, and ethical issues that arise from utilizing AI programs.
Details



