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Bachelor of Business Administration in Business Analytics

Robert C. Vackar College of Business and Entrepreneurship

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Bachelor of Business Administration in Business Analytics

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Program Overview

Are you interested in pursuing a data-driven career in business? If so, our Bachelor of Business Administration in Business Analytics might be what you are looking for. This program will teach you all the essential skills you need to thrive in today’s business landscape—such as statistical analysis and machine learning to big data analytics.

You will not just learn theory. You will gain hands-on experience with industry-standard tools such as Python, SQL, R, Tableau, Hadoop, MapReduce, and more! You will become proficient in analyzing complex data sets and spotting trends to help organizations thrive. By the time you graduate, you will have the ability to tackle real-world business challenges using data-driven solutions, driving innovation, and optimizing performance.

The Robert C. Vackar College of Business and Entrepreneurship is accredited by the AACSB International, so you can be confident that you are getting a top-notch education that meets global standards.

Possible Career Options

A degree in business analytics opens a world of exciting and high-paying career opportunities. After graduation, you will be ready to step into these roles and make a significant impact across various industries that rely on data-driven decision-making.

Business Analyst

Data Analyst

Data Scientist

Healthcare Analyst

Market Research Analyst

Financial Analyst

Operations Analyst

Supply Chain Analyst

Business Intelligence Analyst

Marketing Analyst

Risk Analyst

I chose to study at UTRGV because they are growing and offering opportunities for students to access undergraduate education. UTRGV has many great scholarship programs, including the Tuition Advantage program, and opportunities to develop personally and professionally.

Diego Fonseca, UTRGV Undergraduate Student

UTRGV Tuition Advantage

Launching in Fall 2022, this program will cover the cost of tuition and mandatory fees for students with a family-adjusted gross income of $125,000 or less.

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Our business analytics program stands out due to its emphasis on practical, hands-on training with an innovative curriculum. Our students do not just learn theory—they develop strong business acumen and sharpen their analytics skills by working with real-world data in contemporary business settings. This means that they are ready to tackle the challenges of today's business world right from the start.

Dr. Bin Wang, Department Chair and Professor , Robert C. Vackar College of Business and Entrepreneurship

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