Arche Museum of Art

The idea I wanted to express in my exhibit is to advertise a new museum and all the interesting exhibits and things it has to offer located in Austin, Texas. My inspiration to create this as part of my exhibit came from a place of nostalgia and remembering my dad. My dad loved to learn about everything in general, whether it was about science, art, history, etc. Throughout the years, I remember he loved to take us to museums together as a family whenever we visited a new place, whether it was Houston, New York, Guadalajara, or even the IMAS Museum in McAllen. I’ve always had a deep interest in art from a very young age. I think every art museum is unique in their own way of expressing what they have to offer mostly through brochures, posters, tickets, exhibits, etc. Therefore, I decided to create the brand identity for a fictional art museum named Arche Museum of Art.