Primary Academic Logo
PREFERRED VERSION: FULLY SPELLED NAME - TWO LINE
The primary, and preferred, visual mark for the university is the logo that shows the full university name spelled out in two lines. Both lines align visually along the left side. The top line, “The University of Texas,” is smaller than the second line, “Rio Grande Valley.” Use this logo on all official publications and as the first identifier of the university. The preferred version is in two colors, with the top line in UTRGV Orange and the second line in UTRGV Gray. All versions of the university logo must include the trademark symbol.
SECONDARY PREFERRED VERSION: INITIALS
The secondary preferred version of the logo presents the university initials in a single block, with a color break between UT and RGV. Use this logo in situations where the university’s identity is well-established, for example, as the closing mark on a publication whose cover bears the full mark. It might also be chosen for campus banners, internal communications, or anywhere the full name has already been established.
FULLY SPELLED NAME: ONE LINE
This version is UT RIO GRANDE VALLEY to be used when print specs won't allow for preferred versions. This option will be used only with University Marketing and Communication’s approval.
NOTE: The university’s name is trademarked; therefore, when printing marketing materials or promotional items that will carry the university’s name—but not the UTRGV logo—the trademark designation ™ must be included unless deemed illegible on small imprint areas. Approved university names include the following: The University of Texas Rio Grande Valley™ (preferred) • UTRGV™ • UT Rio Grande Valley™