Logo
The official wordmark for UTRGV is the “Rockin’ R.” There are three versions of the wordmark.
Download LogosBy downloading the UTRGV logos, the user agrees to comply with the rules of use set forth in this guide. The UTRGV wordmarks and logos are for university office use only and may not be shared with any outside organizations or reproduced on any non-UTRGV materials without express permission from University Marketing and Communications.
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Preferred Version
The primary and preferred visual mark for the university is the “Rockin’ R” logo that shows the full university name spelled out int two lines. Both lines align visually along the left side. The top line, “The University of Texas,” is smaller than the second line, “Rio Grande Valley.” Use it on all official publications and as the first identifier of the university. The preferred version is in two colors, with the top line in UTRGV Orange and the second line in UTRGV Gray. All versions of the university logo must include the trademark symbol.
Initials
The secondary preferred version of the “Rockin’ R” presents just the initials in a single block, with a color break between UT and RGV. Use this in situations where the university’s identity is well-established, for example, as the closing mark on a publication whose cover bears the full mark. It might also be chosen for campus banners, internal communications, or any use where the full name has already been established.
Special Case Version: Horizontal - short
This logo version of the “Rockin’ R” may be used in very horizontal applications, such as a banner or an imprint on a pen. Note that “The University of Texas” has been condensed to the initials, so care should be taken to use this version only in settings where “UT” will be read as “The University of Texas.”
Special Case Version: Horizontal - long
This logo version of the "Rockin' R" may be used in horizontal applications where the UT might not be read as The University of Texas or for more formal applications.
Special Case Version: Stacked
This alternative, more vertical “Rockin’ R” logo may be used where available space is not wide enough for the preferred version to be legible, or the imprint space is more square than rectangular (e.g., the door panel on a subcompact car).
Color Variations:
Primary Preferred Logo, Full Name
The color version has the top line in UTRGV Orange and the bottom line in UTRGV Gray. The variations presented here provide versions that will work on backgrounds of either official color:
- UTRGV Orange and white, to be used on a background of UTRGV Gray.
- All white (reversed out), to be used when the two-color version would not be legible on background color.
Remember, this should be the first and primary logo of the university.
Color Variations:
Secondary Preferred Logo, Initials
The color version has UT in orange and RGV in gray. The variations presented here provide versions that will work on backgrounds of either official color:
- UTRGV Orange and white, to be used on a background of UTRGV Gray.
- All white (reversed out) to be used when the two-color version would not be legible on background color.
Remember, use the initials logo in settings where the university’s identity is already well-established.
Color Variations:
Special Case Version, Horizontal
The color version has UT in orange and Rio Grande Valley in gray. The variations presented here provide versions that will work on backgrounds of either official color:
- UTRGV orange and white, to be used on a background of UTRGV gray.
- All white (reversed out) to be used when the two-color version would not be legible on background color.
Remember, only use the horizontal logo in special cases where your presentation space is extremely horizontal and “UT” will be read as “The University of Texas.”
Color Variations:
Special Case Version, Stacked
The color version has The University of Texas in orange and Rio Grande Valley in gray. The variations presented here provide versions that will work on backgrounds of either official color:
- UTRGV orange and white, to be used on a background of UTRGV gray.
- All white (reversed out) to be used when the two-color version would not be legible on background color.
Remember, only use the stacked logo in special cases where your presentation space is limited and more vertical or square than horizontal.
