Dr. Azucena Herrera is a Clinical Assistant Professor in the Management Department, Robert C. Vackar College of Business and Entrepreneurship (COBE).
She joins the Management Department in 2019 for pioneering the MBA blueprinting course design Spanish version (MBAmericas) at COBE, under the Quality Matters (QM) requirements for asynchronous online modality.
From first to current cohorts, she has been teaching the Management courses series for the MBAmericas curricula, on Spring, Summer and Fall semesters. She feels proud for contributing to the UTRGV Hispanic serving activities, by teaching graduated students along the RGV and the U.S., as well as students located in Latin-American countries.
Dr. Herrera was born, raised, and educated in Central Mexico. She earned a Master and PhD degrees in Business Management, at Universidad La Salle and Instituto de Estudios Universitarios Mexico, respectively. She is native of Spanish, beginner of Serbo-Croatian and proficient in English.
Her first steps as a UTRGV Faculty, were joining The Center for Diversity and Inclusion (CDI) as Diversity and Inclusion Educator and Dream Zone Advocate, and promptly registered to participate in the 2018 & 2019 Third and Fourth International Conference on Border Studies.
Dr. Herrera has published about the competencies in individuals working and living in multicultural and multilingual environments (Herrera & Gonzalez, 2019 - The Competencies in Labor Profile of Mexican Immigrants to the USA.) Her most recent research is focusing on multilingualism, diversity and inclusion competencies in college students participating in a Collaborative Online International Learning (COIL) program (COIL course recently taught to COBE-UTRGV and Serbian students from the Faculty of Economics, at University of Nis, Serbia.)
Clinical Assistant Professor
Management Department, Robert C. Vackar College of Business & Entrepreneurship
Email:
azucena.herrera@utrgv.edu ECOBE 2.225