UTRGV students garner 22 awards in local ADDY competition

Seventeen graphic design students from The University of Texas Rio Grande Valley garnered 22 awards for creative excellence during the 2018 American Advertising Federation (AAF)-Rio Grande Valley awards ceremony, widely known as the ADDY awards.

Seventeen graphic design students from The University of Texas Rio Grande Valley garnered 22 awards for creative excellence during the 2018 American Advertising Federation (AAF)-Rio Grande Valley awards ceremony, widely known as the ADDY awards. The annual competition recognizes the work of the Rio Grande Valley’s marketing and advertising community in the areas of local media, including print, broadcast, interactive, out-of-home and public service. Students were accompanied by UTRGV graphic design assistant professor Ping Xu and Associate Professor of Art Robert Gilbert. (Courtesy Photo)

RIO GRANDE VALLEY, TEXAS – MARCH 8, 2018 – Seventeen graphic design students from The University of Texas Rio Grande Valley walked away with 22 awards for creative excellence, during the 2018 American Advertising Federation (AAF)-Rio Grande Valley (ADDY) Rio Grande Valley awards ceremony in February.

The annual competition recognizes the work of the Rio Grande Valley’s marketing and advertising community in the areas of local media, including print, broadcast, interactive, out-of-home and public service.

The AAF provides professional level and student competitions. Gold and Best of Show winners at the local level can go on to compete at a district level, and winners there can enter the national ADDY competition.

This year, UTRGV graphic design students won 22 awards – eight Student Gold ADDY Awards, 13 Student Silver ADDY Awards, and one Best of Show honor – for creative excellence at the local club conference.

“Our School of Art faculty worked very hard to give professional advice to students,” said Ping Xu, assistant professor of graphic design, UTRGV School of Art. “We hope that our students will be able to achieve further success at the regional American Advertising Award competition in the near future.”

The American Advertising Awards Student Division winners are:

GOLD and BEST OF SHOW

  • Isabella Hernandez, A Girl with a Book Can, Book Design.

STUDENT GOLD WINNERS

  • Alexandria Canchola, Ice Cream Man, Poster – Single.
  • Amber Anyssa Zuniga, Erika Rodriguez, Betzy Lopez, AIGA A12 Competitional Mailer, Direct Marketing.
  • Amber Anyssa Zuniga, Vegetarianism Infographic, Poster – Single.
  • Amber Anyssa Zuniga, AIGA A12 Poster, Poster – Single.
  • Angel San Agustin, Against Violence Advocacy Poster, Poster – Single.
  • Ariadny Balderas, Sleep Infographic, Poster – Single.
  • Maria Teresa Ruiz, Mystery Designs Stationary Pack, Stationary Package - Single or Multiple Pieces.

STUDENT SILVER WINNERS

  • Arael Meza, Ch'i, Campaign.
  • Angel San Agustin, LAPICERA, Cover/Editorial Spread or Feature – Series.
  • Ariadny Balderas, Appalachian Trail Conservancy Logo, Logo Design.
  • Ariadny Balderas, Identity Package, Stationary Package - Single or Multiple Pieces.
  • Christian Reyes, AIGA Poster - Flux 2017, Poster-Single.
  • Jorge Villarreal, Omnitech Animated Logo, Animation or Special Effects.
  • Jorge Villarreal, 50 Books/ 50 Covers Poster, Poster-Single.
  • Julio Aranda, Jubilee Castaneda, Vivian Berlanga.
  • Julio Aranda, Jubilee Castaneda, Vivian Berlanga.
  • Maria Teresa Ruiz, Mystery Designs Logo, Logo Design.
  • Maria Teresa Ruiz, Cosmic Comics and Vines Stationary, Stationary Package - Single or Multiple Pieces.
  • Maria Teresa Ruiz, Fairy Cakes Website/Mobile, Website (Desktop or Mobile).
  • Michael Abel Cortez, Beneath the Surface, Poster – Single.

ABOUT UTRGV

The University of Texas Rio Grande Valley (UTRGV) was created by the Texas Legislature in 2013 as the first major public university of the 21st century in Texas. This transformative initiative provided the opportunity to expand educational opportunities in the Rio Grande Valley, including a new School of Medicine, and made it possible for residents of the region to benefit from the Permanent University Fund – a public endowment contributing support to the University of Texas System and other institutions.

UTRGV has campuses and off-campus research and teaching sites throughout the Rio Grande Valley including in Boca Chica Beach, Brownsville (formerly The University of Texas at Brownsville campus), Edinburg (formerly The University of Texas-Pan American campus), Harlingen, McAllen, Port Isabel, Rio Grande City, and South Padre Island. UTRGV, a comprehensive academic institution, enrolled its first class in the fall of 2015, and the School of Medicine welcomed its first class in the summer of 2016.

MEDIA CONTACTS
J. Edward Moreno
UTRGV Staff Writer / 956-665-3639

Marci Caltabiano-Ponce
UTRGV Director of News and Internal Communications / 956-665-2742