The University of Texas Rio Grande Valley

Continuing Education Division of Academic Affairs

Business Lunch & Learn

Through this series of workshops you'll have the chance to remain on top of the most relevant topics in the business world.

To be scheduled

UTRGV McAllen Teaching Site

  • Getting Started with Content Marketing for Business

    How to create engaging content for your social media profiles or pages is a question that is on every marketer’s mind.  In this workshop, we will explore different ways you can maximize the online exposure of your business using the latest trends in digital marketing. You will learn how to spot good content for your social media profiles and how to use it in your marketing plan.
  • Blogging for Business: Quick and Dirty Tips to Maximize your Exposure

    Blogging can feel intimidating at times, especially for busy professionals who have limited time to write articles, white paper, blogs etc. about their business. However, creating written content for your company does not have to be an additional burden that requires extensive time. In this workshop, we will learn a few simple but effective tips to not only create professional blog entries but also have fun doing it.
  • Developing Your Brand Voice in Social Media and Blogging

    Each business is unique. Your social media and online presence should reflect this. In this workshop, we will learn how to develop a business voice that appeals to your customers and accurately reflects the best qualities of your business.

Anyone who wants to improve the digital media presence of your brand.

No Prerequisites required.

The cost includes a boxed lunch.

Note: Price is for each individual course.

Alex Garrido started his own web design and internet marketing company in 2011. With over 90 clients in diverse fields including a fortune 500 company, Red Ant Digital Marketing provides online marketing solutions that are both data-driven and innovative in nature.

He is currently working as a Graduate Student Recruiter at the Office of Graduate Studies of the University of Texas Pan American, focused on international and online marketing. In this capacity, he manages the department's social media outlets and general web presence/search engine optimization and is also responsible for the internet marketing budget and social marketing strategy.